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Privacy Policy

This privacy policy outlines how our organization uses the personal data we collect from you when you use our website.

What data do we collect?

Paratira may collect the following data:

  • Personal identification information (Full Name, Email Address and Phone Number)
  • Information provided when onboarding as a Paratira customer and used as part of the Log In functionality
  • Information regarding adoption of our product and usage within our product
  • Billing and payment information
  • Reports that you run and the frequency of those reports
  • Any voluntary information provided whilst using the Paratira website

The collection of data is limited to information necessary in the provision of Services to you.

How will we use your data?

Paratira collects your data so that we can:

  • Provide products and services to you and manage your account.
  • Administer Paratira's business, including billing and debt recovery, testing and maintenance of the website, product development and market research, managing, monitoring, planning and evaluating our services, and investigating, preventing or taking action regarding any breach or suspected breach of the terms of use or any law.
  • Email you with special offers on other products and services we think you might like.

If consented to, Paratira may share your data with our partner companies so that they may offer you their products and services. This information is available through Paratira Marketplace. You can unsubscribe from receiving offers from partner companies.

Any new purposes for use will be reflected in an updated Privacy Policy and published on this web page.

How do we store your data?

Paratira securely stores your data in cloud-based systems. We maintain physical security over our paper and electronic data stores, such as access controls and security systems at our premises and data centres. We also maintain computer and network security such as firewalls, data encryption and access controls (user identifiers and passwords) to control access to our computer systems.

Disclosure

Paratira may disclose (and you consent to Paratira disclosing) your personal information to third parties for the purposes for which it is collected and for related purposes.

This includes disclosing your personal information:

  • to Paratira's external advisors, service providers, subcontractors and suppliers so that they can provide professional, financial, technical, administrative or other advice and services in connection with the operation of the website and Paratira's business;
  • to our commercial partners and affiliates for the purpose of those parties contacting you for direct marketing of their products and services (where consented to);
  • to any person who acquires or expresses an interest in acquiring all or any part of Paratira's business (subject to that person giving Paratira a legally binding confidentiality undertaking);
  • to courts, law enforcement authorities and other persons as required or authorised by or under law (including in response to subpoenas, court orders, warrants and other legal authorities); and
  • to other persons with your consent.

Subprocessors

Paratira uses certain subprocessors to assist it in providing its Services as described in our Terms of Service. A subprocessor is a third-party data processor engaged by Paratira that may have access to or process user content, which could include Personal Information.

Current Subprocessors

Paratira uses the following subprocessors to perform various functions related to our services:

Atlastix

Microsoft Azure

HubSpot

ProductFruits

Privacy policies of other websites

The Paratira website contains links to other websites. Our privacy policy applies only to our website, so if you click on a link to another website, you should read their privacy policy.

Changes to our privacy policy

Paratira keeps its privacy policy under regular review and places any updates on this web page. This privacy policy was last updated on 26 March 2025.

How to contact us

If you have any concerns or questions about Paratira's privacy policy or the data we hold on you, please do not hesitate to contact us.

Email us at: sales@paratira.ai

You may make a complaint about privacy to the relevant privacy regulator, depending on your location. If you are unsure how you can make such a complaint, please contact Paratira on the above listed email and we can help guide you.